The music industry is constantly evolving, and while streaming platforms dominate the charts, physical albums remain a vital indicator of an artist’s popularity and fan base strength. For smaller, lesser-known groups, known as “nugu” groups, high album sales can be a lifeline, while low numbers can signal a struggle for survival.
Recently, a third-generation girl group made headlines with their surprisingly low album sales. Despite their popularity, only 22 physical albums were sold on the day of their release. However, this seemingly dismal figure tells a much deeper story.
The group, in a bold move, made a unique agreement with their CEO. This agreement, the details of which remain undisclosed, has sparked speculation and curiosity among fans and industry insiders alike. The low album sales may be a strategic move, part of a larger plan to achieve a different kind of success.
While the exact nature of the agreement remains a mystery, it’s clear that this “nugu” girl group is not afraid to take risks and challenge the traditional norms of the K-Pop industry. Their story is a reminder that success can come in many forms, and sometimes, the most unexpected paths lead to the most rewarding destinations.